Table of Contents

Robert Demeter, Content Writer, Digistore24


Robert Demeter

Content Marketing Manager

Most Popular

Top 8 Affiliate Marketing Myths That Are Holding You Back

June 22, 2023

5 Min. Read

Top 8 Affiliate Marketing Myths That Are Holding You Back

Affiliate marketing is a fantastic way to make money online.

However, believing myths surrounding this business can discourage you from getting started, or could lead to business mistakes if you're already dabbling in affiliate marketing. Don't let untrue statements ruin your game plan and business opportunities. False claims are dangerous, and as an affiliate marketer, you need to be aware of these myths and learn how to ignore them.

In this blog post, we will discuss the top 8 affiliate marketing myths that have the potential of negatively impacting your business, or even preventing you from getting started.

Let's dive in!

Myth 1: Affiliate Marketing is Easy

One of the most common myths about affiliate marketing is that it's easy. Yes, affiliate marketing can be extremely easy to get into, but only if you put in the necessary work can you become truly successful.

This business requires time, effort, and persistence. Promoting offers requires you to create content, foster relationships, attend events and constantly track your progress and tweak your marketing campaigns.

Sometimes, it might take a little bit of time to see results, but the payoff is so worth it.

Myth 2: You can make a lot of money quickly

Many people think that they can make a lot of money quickly with affiliate marketing. This is not true. Affiliate marketing is not a get-rich-quick scheme, and it takes time to build a successful business.

To start earning serious cash, you need to commit to learning the ins and outs of this industry and studying affiliate marketing strategies that work. You should attend events, webinars and listen to podcasts that can teach you important information on how to start making money.

Plus, you should also try out different tools that can help you simplify processes and track results.

Myth 3: You need a lot of traffic to make money

Having a lot of traffic definitely helps, but quality traffic will always top a lot of traffic.

It's essential that you target the right audience when promoting offers. This means reaching out to people who are interested in the offers or services that you are promoting, whether it be on social media, email or ads.

Myth 4: Affiliate marketing is just about selling

This is another common myth that could ruin your business.

While promoting offers and making sales is an important part of affiliate marketing, it's not the only part. Your focus should also be geared towards building strong relationships with your audience and providing them with valuable information. 

People do business with people they like, so make sure you have good relationships with your customers, as well as vendors.

The more trust you build with your audience, the more likely they are going to purchase offers that you recommend.

Myth 5: Affiliate marketing is not a real business

Some people believe that affiliate marketing is not a real business. This is not true. Affiliate marketing is a legitimate business model that can help you to make money online. However, just like any other businesses, it requires effort, time, and investment.

If you are serious about affiliate marketing, then you need to treat it like any other business. This means that you'll have to create a plan, set goals, and develop strategies for achieving those goals. Additionally, be sure to stay up-to-date with the latest industry trends and strategies so you can remain relevant and even be a step ahead of your competitors.

Myth 6: Only experts can be successful in affiliate marketing

While it is true that some people have more success in affiliate marketing than others, anyone can reach a certain level of success with the right mindset, determination, and dedication to put in the necessary work.

No matter what your background or experience is, you can still make money with affiliate marketing - even without a website! All it takes is a willingness to learn as much as you can and be creative in your approach. Find ways to stand out from the competition, find strategies that work for you and develop relationships with key players in the industry.

And most importantly... Stay curious and always be ready to try new things.

Myth 7: You need to promote many offers to be successful

You actually don't need to promote loads and loads of offers to be successful in affiliate marketing. Instead, it's better to focus on promoting a few high-quality offers that are relevant to your audience - and of course, have high conmission rates. This will help you build trust with your followers and increase your chances of making sales.

It is, however, necessary to test out multiple offers and stick with those that work.

Myth 8: Affiliate marketing requires a website 

Wrong, again.

Affiliate marketing is a sustainable business even if you don't have a website.

The internet is your canvas... Facebook, Instagram, TikTok, YouTube, Reddit, Forums, Email, Ads, Groups... You name it! You can create content everywhere on the internet and promote offers easily - you don't need your own domain.

But remember, no matter the medium you choose, make sure you also provide your audience with value, whether in the form of educational content, quality interactions, or entertainment. Making sales is great, but in order to do that, you have to tick some of the above-mentioned boxes, as well.


All in all, affiliate marketing is an excellent way to make money online and it's essential to know the truth about these myths that could potentially hold you back.

This business requires effort, time, and investment, and there are no shortcuts to success. 

Focus on building a strong relationship with your audience, promoting quality offers, and staying up-to-date with the latest industry trends and strategies. With the right mindset, determination, and dedication, anyone can be successful in affiliate marketing.

Want to become a Digistore24 affiliate? Simply go here to register for free.

Robert Demeter, Content Writer, Digistore24


Robert Demeter

Content Marketing Manager

Robert is a content specialist with over 6 years of experience in content writing and was published in major U.S. outlets, including The New York Times, Business Insider, and more. He has a sharp eye for detail, extensive digital marketing knowledge and a proactive approach to any topic, morphing his writing style to fit various marketing outlets, including blogs, social media, ads, email and more.